The New Purify Range
ACT NOW! Because you matter.
ACT NOW! is now available at
& use sustainable products!
Discover our sustainable, high-performing products for pleasant, yet nourishing care & touchable, lasting styles.
ACT NOW! and make your salon sustainable
Your journey towards an eco-friendlier salon starts right now! Download our sustainability hacks for your salon & see what you can do to ACT NOW!
Hairdressing consumes a lot of water! Did you know that one client can use up to 350 litres of water? See what you can do to reduce this waste.
Salons are one of the most energy consumptives of small businesses! It's not only a financial cost - but it also has an impact on the environment.
Did you know that only 14% of our waste is recycled? The rest is left to pollute our natural habitat. ACT NOW! with us & see what you can do to recycle and upcycle better!
Did you know that the increase in CO2 in the atmosphere is the main cause of climate change? Find out how you can contribute & reduce your own carbon footprint!
See how you can add GREEN to your salon! Purify & upgrade your salon's look with natural solutions.
Do you consider hair a waste material? Don't! It can be easily recycled & more: you can make money off it!