We help YOU be the blonde expert

NEW BLONDE EXPERT – A proven superior quality at an affordable price enabling YOU to be the ultimate blonde expert!

  • Strongest lightening performance ever
  • Complemented by new boosters for unrivalled, clean blonde results
  • Collection of Highlifts and Pastels for on-trend looks tailored to your clients´ individual wishes and hair types
  • Infused with Hair-Bond Technology for maximum hair protection

#AbsoluteBlondeExpert

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Product Range

Blonde Expert Lightener
Blonde Expert Lightener

For maximum lift

Booster
Booster

For increased performance

Blonde Expert Highlift
Blonde Expert Highlift

For lift & tone in 1 step

Blonde Expert Pastel
Blonde Expert Pastel

For toning & neutralisation

The Hair-Bond Technology

guarantees minimised hair breakage with the coolest blonde results:

  • Integrated within the entire assortment, except the boosters that are mixed with other Blonde Expert products containing bonding
  • Protects hair structure during the high lifting and lightening process
  • No additional bonding add-on required

How does it work?

Product recommendation

  • BLONDE EXPERT LIGHTENER
  • BLONDE EXPERT HIGHLIFT
  • Blonde Expert Pastel
  • Blonde Expert Ultra Cool Booster
  • Blonde Expert Ultra Lift Booster
  • INSTA STRONG SHAMPOO
  • INSTA STRONG TREATMENT
  • INSTA COOL SHAMPOO
  • INSTA COOL SPRAY
  • INSTA COOL TREATMENT
  • INSTA STRONG SPRAY CONDITIONER